Scoutvo watches your own listings and every competitor you track: 17 alert types for Buy Box, price, stock, rank, reviews, images, content and promotions. Checked with every daily data refresh, delivered in the app and by email — and they never cost tokens.
5 new · 2 critical → bell + emailNext check: tomorrow morning
17
alert types — 5 for your listing, 12 for every competitor
1×
daily check of every tracked ASIN, yesterday vs. today
0
tokens — alerts are always free, you only pay for monitoring
365
days of event history, with evidence for every alert
Why it matters
The most expensive changes are the ones you see too late
On Amazon everything happens quietly. Nobody writes to you when the Buy Box is gone or a competitor undercuts you — you notice it in the revenue, weeks later.
The Buy Box slips away silently
You are still on the page, but the buy button belongs to someone else. Without a notice you often only spot it when the numbers fall.
A competitor undercuts you
One price cut is enough to knock you out of the comparison. Checking daily leaves no time to run your business — not checking means reacting too late.
The market moves without you
New sellers, swapped main images, sudden review jumps: small signals that together explain why your rank is sliding.
Every alert in detail
17 alerts — what triggers each one, and what to do about it
Two levels: your own listing (five events, on by default) and every competitor linked to it (eleven change types plus the category radar). Each card tells you exactly when the alert fires, its default threshold, why it matters and the recommended next step.
Critical — your listing is in danger Warning — a move worth a look Info — normal market dynamics
Your own listing
5 events · bell + email by default
Detected automatically for every product you sell. No competitor needed, no rule needed — except the price alert, which you set yourself.
Buy Box lost
CriticalYour listingBell + emailRecommended
Fires when
Yesterday the Buy Box belonged to one of your known seller accounts — today it doesn’t. At most one alert per listing and day.
Default
On for every own product. No threshold — any loss counts.
Why it matters. The Buy Box is where the large majority of orders happen. Without it you are still on the page, but you no longer sell — and every day without it costs rank as well.
What to do. Check who holds it and at what price, compare fulfilment and stock, then follow the Buy Box playbook below.
ExampleAquaPure GmbH → Nordic Deals
Out of stock
CriticalYour listingBell + emailRecommended
Fires when
Your offer switches from buyable to not buyable between two daily checks. Once per outage — not every day it persists.
Default
On. No threshold.
Why it matters. No stock means no sales today and a sliding bestseller rank that lingers for days after you restock.
What to do. Check inventory and inbound shipments, pause campaigns until you are back, and watch your BSR in the next report refresh.
ExampleBuyable → currently unavailable
New seller on your listing
CriticalYour listingBell + emailRecommended
Fires when
An offer appears from a seller who is not on your known-seller list. One alert per seller, ever — a hijacker who stays does not re-alert daily.
Default
On. Uses the seller accounts you mark as yours; the alert carries seller name and their price.
Why it matters. Unauthorised sellers push the price down, take the Buy Box and cause the counterfeit complaints that end up in your reviews.
What to do. Verify the seller, test-buy if needed, report via Brand Registry — and check how they got the goods.
Example“TopTrade24” at 34.90 €
Category lost
WarningYour listingBell + emailRecommended
Fires when
Your listing’s bestseller-rank category line disappears, or Amazon moves the listing to a different category node. Once, on the day of the change.
Default
On. No threshold.
Why it matters. No category means no BSR, no “Best Seller” badge and less discoverability. A silent reclassification changes the competitors you are measured against.
What to do. Check the browse node in Seller Central, open a case if it was moved, and re-run the category comparison in your report.
ExampleNo longer ranked in “Water Filters”
Price drop (your rule)
WarningYour listingBell + email
Fires when
Your listing’s price falls from the peak of the last 30 price points by at least your threshold. Re-fires only when a new low is reached.
Default
The one own-listing alert that needs a rule: a fixed amount or a percentage, per product or in bulk. Up to 1,000 rules per account.
Why it matters. A price drop you didn’t plan means a repricer, a co-seller or a forgotten promotion is quietly eating your margin.
What to do. Check which offer triggered it, review active coupons and deals, and stop the repricer war before it becomes the new normal.
Example29.99 € → 24.90 € (−17 %)
Every competitor you track
11 change types + category radar · in-app by default
Set once per own product — Scoutvo applies it to every competitor linked to that product. A competitor added later is covered automatically.
Competitor price move
WarningCompetitorIn-appRecommended
Fires when
Two modes. Below my price: the day a competitor newly drops below your current price. Percent drop: a fall of at least X % from the competitor’s 30-point peak that sets a new low.
Default
“Below my price”. Percent mode starts at 5 %, adjustable. One setting per own product, valid for all its competitors.
Why it matters. Being undercut is the most common reason for losing sessions and the Buy Box comparison — and the one you notice last when you only look at your own numbers.
What to do. Don’t match reflexively. Check the same day’s coupon, stock and BSR alerts to see whether it is a promotion, a clearance or a permanent shift — then decide with your margin in mind.
Example27.99 € → 23.49 € (below your 24.90 €)
Buy Box holder changed
WarningCompetitorIn-appRecommended
Fires when
The seller holding the Buy Box on a competitor’s listing changes — matched by seller ID, not just by display name.
Default
On in the Recommended profile. Every change counts.
Why it matters. A brand losing its own Buy Box to a reseller signals price pressure or stock trouble in your category — and often an opening for you.
What to do. Check who took it and at what price; if it is a reseller, compare their price and fulfilment to yours.
ExampleKitchenPro → Bargain Hub Ltd
Bestseller rank jump
InfoCompetitorIn-appRecommended
Fires when
The competitor’s BSR moves by at least 30 % versus yesterday, within the same category node — up or down.
Default
30 %, adjustable per product.
Why it matters. A rank jump is the earliest visible sign of a campaign, a deal or a stock-out — before it shows up in your own sales.
What to do. Read it together with the same day’s price, coupon and image alerts: together they usually explain the cause.
Example#4,210 → #2,780
Review count jump
InfoCompetitorIn-appRecommended
Fires when
The competitor gains at least 50 reviews, or at least 10 % more than yesterday — whichever comes first.
Default
50 reviews or 10 %, both adjustable. The alert shows before, after and the difference.
Why it matters. Sudden review surges mean a Vine wave, a variation merge or an incentive campaign — all of them shift how the two listings compare.
What to do. Check whether variations were merged, and watch the rating alert: a surge of weak reviews is an opportunity, a surge of strong ones a warning.
Example1,240 → 1,315 (+75)
Star rating change
InfoCompetitorIn-appRecommended
Fires when
The displayed average changes by at least 0.1 stars in either direction.
Default
0.1 stars, adjustable.
Why it matters. A tenth of a star decides how the stars are drawn on the search page — and a falling competitor rating is your strongest argument in ads and content.
What to do. Read the newest reviews behind the drop: they tell you which weakness to address in your own bullets and images.
Example4.4 ★ → 4.2 ★
Competitor out of stock
InfoCompetitorIn-appRecommended
Fires when
The competitor’s offer flips from buyable to unavailable. Once per outage.
Default
On in the Recommended profile.
Why it matters. Their stock-out is your window: for days, their demand searches for an alternative — and finds whoever is visible and buyable.
What to do. Raise bids on their brand and your shared category keywords, make sure your own stock holds, and keep the price steady.
ExampleBuyable → currently unavailable
Offer count changed
InfoCompetitorIn-app
Fires when
The number of sellers on the competitor listing changes — any change, up or down.
Default
Off; part of the “Everything” profile.
Why it matters. More offers on a listing means a price war is coming; fewer means exclusivity, a clean-up — or a supplier problem.
What to do. Combine with the Buy Box holder alert to see whether the new sellers are actually winning the sale.
Example3 → 7 offers
Image swapped
InfoCompetitorIn-app
Fires when
The set of images on the listing changes — hero image or gallery, added, removed or replaced.
Default
Off; part of the “Everything” profile.
Why it matters. A new hero image is usually an A/B test or a relaunch — and images are the strongest lever for click-through rate on the search page.
What to do. Compare it with your own gallery, and put the strongest idea into an Image A/B test of your own.
ExampleHero image replaced
Content changed
InfoCompetitorIn-app
Fires when
Title, bullet points or description change — detected via a content fingerprint, so even small edits register.
Default
Off; part of the “Everything” profile. Lands on the action board as a task.
Why it matters. Title changes reveal a competitor’s keyword strategy; new bullets show which claims they are betting on.
What to do. Re-check your keyword coverage against the new title and refresh your report to see whether the buying-criteria picture changed.
ExampleTitle or description edited
Coupon / deal change
InfoCompetitorIn-app
Fires when
A coupon percentage, a deal badge or a savings percentage appears, changes or disappears.
Default
Off; part of the “Everything” profile.
Why it matters. Promotions explain price moves and BSR jumps — and you learn when they end, so you don’t chase a temporary price with a permanent one.
What to do. Note the promotion window; counter with your own coupon only if the rank alert shows it is actually working for them.
Example15 % coupon activated
Badge change
InfoCompetitorIn-app
Fires when
An “Amazon’s Choice” or “Best Seller” badge is gained or lost on the competitor listing.
Default
Off; part of the “Everything” profile.
Why it matters. Badges lift click-through rate measurably. A badge a competitor loses is a keyword you can win.
What to do. Push the keyword behind the badge with ads and content while the slot is open.
Example“Best Seller” badge lost
New competitor gaining momentum
WarningCategory radarIn-app
Fires when
A listing that appeared on your category’s top-100 board with fewer than 50 reviews crosses the 50-review mark. Monthly scan; once per ASIN, ever.
Default
On for every category you sell in. No setting needed — it works at category level, not per competitor.
Why it matters. New entrants that collect reviews fast are next year’s top competitors. This is the earliest moment to look at them — before they take share.
What to do. Add the listing as a tracked competitor and refresh your report so it is part of the comparison from now on.
Example12 → 64 reviews since first seen
See how these alerts look next to a full comparison in the sample report.
You set the sensitivity
When is a change worth telling you about?
Five alerts carry a threshold. These are the defaults — adjust them per product so you never get a message over every cent, but never miss a real move either.
ChangeAlerts fromCompared againstWhy this value
Competitor price movebelow your price · or from 5 %your current price · the 30-point peakIgnores small fluctuations, reports real undercutting and discount campaigns.
Bestseller rankfrom 30 %yesterday, same category nodeA jump of that size almost always has a reason.
Review countfrom 10 % or 50 reviewsyesterdayCatches both small listings and large ones.
Star ratingfrom 0.1 starsyesterdayReacts early, before a trend settles into the average.
Your own price ruleamount or % — you choosethe 30-point peakNo default: your margin decides what counts as a drop.
Buy Box, stock, category, offers, images, content, coupon and badge report every change — there is no meaningful “from when” for those.
RecommendedDefault for new products
Watches price, rank, reviews, Buy Box and stock — the moves that matter — without flooding you with visual or promotional edits.
Price
BSR
Reviews
Rating
Buy Box holder
Stock
+ all 4 own-listing events
Offers
Images
Content
Coupon
Badge
Critical only
For large catalogues: only what threatens revenue directly — price, Buy Box, stock and your own category.
Price
Buy Box holder
Stock
Buy Box lost
Out of stock
Category lost
BSR
Reviews
Rating
New seller
Everything
For your hero products and for agencies: also images, content, coupons, badges and offer count — the full picture of what a competitor is doing.
All 11 change types
All own-listing events
Profiles are a starting point — every switch and threshold stays adjustable per product, and the price alert is set separately.
How it runs
Set it once, then it runs itself
No per-competitor configuration, no extra tool. Alerts are part of monitoring — the same daily data your reports are built on.
1
Add a product
You add your own ASIN. Scoutvo researches the competitors, links them to your product and starts tracking all of them daily.
2
Pick a profile
Recommended is on by default. Tick or untick types, adjust thresholds, set your price rule — once per own product, inherited by every linked competitor.
3
Daily check
After each daily data refresh Scoutvo compares yesterday’s state with today’s for every tracked ASIN. The category radar scans monthly. No real-time stream — one honest check a day.
4
Delivered where you look
Critical events ring the bell and go out by email, everything lands in the Alerts feed, and the seven actionable types become tasks on your action board.
Where alerts reach you
Urgent things interrupt you. The rest waits politely.
Four channels, one rule: what threatens your own listing gets through immediately; competitor movement is there when you want it.
The bell
Shows only unread urgent events: Buy Box lost, out of stock, category lost and your price rule. You can promote any other type to “Important” — or mute it from the panel entirely.
Urgent only
The Alerts feed
Every event, grouped by product, with filters for scope (your products / competitors), alert type, product category, unread only — and a search by product name or ASIN.
Everything
Email
One central choice per alert type under Settings → Notifications. Own-listing events are emailed by default, competitor events are not. Several events are bundled into one mail — dispatched hourly, plus a morning summary.
Own listing on · competitors off
The action board
Seven types need a response, not just a note: Buy Box lost, price rule, category lost, out of stock, new seller, competitor Buy Box change and content change. Each becomes a task you tick off as “Checked & completed”.
One task per open condition
Playbooks
What to do when the alert comes in
An alert is only worth as much as the reaction it triggers. These are the four situations our customers see most often — and the sequence that works.
“Buy Box lost” on your own listing
Critical · usually resolvable within a day
Open the alert — it names the seller who now holds the Buy Box and the one who lost it.
Compare the offer: price including shipping, fulfilment (FBA vs. FBM), delivery promise and stock. In most cases one of these four explains it.
Check for a new seller alert on the same day: if an unknown seller took it, treat it as a hijack case, not a pricing case.
Adjust deliberately: match price only if the margin allows; otherwise fix fulfilment or stock and wait for the next check to confirm the win-back.
The alert fires once per day it persists — so a quiet feed the next morning is your confirmation.
A competitor drops below your price
Warning · decide within 48 hours
Look at the same day’s other alerts for that competitor: a coupon or deal change means it is temporary; an offer-count jump means a reseller is dumping stock.
Check their BSR alert two or three days later: if the rank didn’t move, the cut isn’t converting — no need to follow.
If it is permanent, decide with your report open: which buying criteria do you win on? Defend with content and images before you defend with price.
If you do move, set your own price rule so a repricer can’t take you below your floor unnoticed.
Raise bids on the keywords you share with that competitor, and on their brand term if your policy allows.
Hold your price. Demand is coming to you anyway; a discount now only costs margin.
Check your own stock cover — the worst outcome is running out right after them.
Watch the offer-count alert: when third-party sellers appear on their listing, the shortage is real and will last.
Their restock shows up as a rank jump on their listing — that is when to bring bids back down.
A new seller appears on your listing
Critical · document first, then act
Screenshot the offer from the alert: seller name, price and date are your evidence.
Check the price. Far below yours usually means grey-market or counterfeit goods; at your level, a distributor you didn’t authorise.
Test-buy if the product is safety-relevant or the reviews already mention quality problems.
Report via Brand Registry or your Amazon account manager, and close the supply leak on your side.
Scoutvo alerts once per seller — a seller who stays is still visible on the offer list in the report.
What you see
Evidence for every alert, and a history you never have to tidy up
Before → after
Every alert carries its evidence
Old value, new value, the day it was detected and the affected product or competitor. Nothing is a black box — and the report planner uses the same events to tell you when your competitive picture has changed enough for a refresh.
Filter
Only what you care about right now
By scope — your products, competitors or both — by alert type, product category and unread. Mark everything as read with one click; agencies filter per client.
Auto
Cleans up after itself
Read events move to the archive after 30 days, everything else after 90. The archive stays searchable for a year, and any event can be restored with one click.
Alerts never cost tokens. You pay only for the daily monitoring of the ASINs behind them — see pricing. From the 26th tracked ASIN every additional one is billed at the lower rate, and a competitor already tracked elsewhere in your account is never charged twice.
Up to 1,000 price rules per account. There are no plan tiers for alerts; the cap exists only as abuse protection. Rules can be set on many products at once — as a percentage across currencies, or as a fixed amount within one.
Remove a competitor, keep the data. Tracking stops immediately; price history, reports and past alerts are preserved. The product seat stays reserved until the next calendar month, so the same ASIN can come back without a new seat.
Frequently asked questions about alerts
How often does Scoutvo check for changes?
Once a day, with the daily data refresh of every tracked ASIN: today’s state is compared with yesterday’s. The category radar for new entrants scans monthly. Alerts are deliberately not a real-time stream — one reliable check per day, without noise.
Do alerts cost tokens?
No. Alerts never consume tokens or analyses. You only pay for the monitoring of the ASINs behind them; all 17 alert types, all rules and all channels are included.
Do I have to configure every competitor separately?
No. You set alert types, thresholds and the price alert once per own product. Scoutvo applies that setting to every competitor linked to the product — including competitors added later. A competitor can additionally carry its own price-drop threshold.
Which alerts arrive by email?
By default the five own-listing events (Buy Box lost, out of stock, new seller, category lost, your price rule). Competitor events appear in the app only, unless you switch them on per type under Settings → Notifications. Several events are bundled into one mail; mails go out hourly, plus a morning summary.
Why didn’t I get an alert for a small price change?
Because of the thresholds. In percent mode a competitor price move alerts from 5 % below the 30-point peak, and only when a new low is reached. In “below my price” mode the alert fires the day a competitor newly drops below your current price — not every day they stay there. You can lower every threshold per product.
What is the difference between “Buy Box lost” and “Buy Box holder changed”?
“Buy Box lost” is about your own listing: one of your seller accounts held the Buy Box and no longer does — critical, bell and email. “Buy Box holder changed” is about a competitor’s listing: the seller winning their Buy Box changed — a warning that tells you something is moving in their offer.
What happens to old alerts?
Read events are archived automatically after 30 days, all others after 90. The archive stays available for a year and any event can be restored. You never have to click anything away.
Can my team see the alerts?
Yes. Every team member sees the same feed, evidence and rules. Changing rules, thresholds and competitor assignments requires edit rights; read-only members can inspect everything without changing shared state.
Which Amazon marketplaces are supported?
Alerts follow the product: every marketplace you track in Scoutvo is checked daily with the same alert types and thresholds, in the marketplace’s own currency.
Is this a repricer?
No — and on purpose. Scoutvo tells you what changed and gives you the evidence; the decision stays with you and your margin. If you want automatic repricing, see how Scoutvo compares with repricing tools on our comparison page.
See what moves in your category first
Request your free analysis. The products from it go straight into monitoring — your own and the competitors found along the way — with the Recommended alert profile already on.
